MTN Zambia is targeting growth in 2018 through the delivery of services and products that are relevant and affordable for its customers, This will see the company continue to invest in its operations to ensure customer satisfaction for its range of
services that include mobile money and data servzices.
Speaking in Lusaka today, MTN Chief Executive Officer Charles Molapisi said the company will focus on delivering superior customer experiences and in line with this, has committed 2018 to being the ‘Year of the Customer.’
“As the year comes to a close, MTN is looking ahead to 2018 and building on the momentum of this year to continue with the delivery of industry leading services and products to our customers. 2018 is our ‘Year of the Customer’ and ahead of this exciting journey next year, we are announcing a significant data price slash because we believe in increasing access to affordable data and enhance connectivity for customers,” said Molapisi.
“During the course of the year, we have significantly brought down the cost of access to our different products and services. MTN has taken a deliberate step towards dedicating 2018 to our customers and we have undertaken this decision to reduce our data rates as a reward to our customers, giving them affordable data and savings as the year comes to a close. ·
He added that MTN is committed to delivering affordable data services and will continue delivering industry-leading, affordable data across Zambia, making it easy for customers to choose bundles or price plans that are relevant to customer needs and affordability.
“This is an end of year offer, rewarding our customers with discounts and we’re giving our them massive savings on data while offering value-added services such as MTN TV Plus and MTN Music Plus,”he said.
The price slash comes ahead of MTN’s commitment to make 2018 the’Year of the Customer’ with its customer-facing solutions to financial inclusion, connectivity and access to information.
“We are really focusing on our customers next year and this is our launch pad for solutions and services that place our customers first, giving them real value to being on Zambia’s number one network and internet leader,”he said.
MTN is not only taking the lead with data solutions in Zambia but investing in ensuring nationwide connectivity including rural areas. The company has invested in fibre network that runs from Lusaka to Nakonde, Kalumbila in North-Western province and in Ndola.
“When we talk about reducing prices on data, we’re backing this up with real, industry leading services. We are working to deliver internet access closer to the people and we will continue to review our price points to ensure that our customers benefit from our investment in data, ” he said.
The company’s investment in underground fibre links forms part of MTN’s plan to connect every international border with Zambia to the network.
See a comparison of the new data bundles prices across all networks in Zambia here.